Speeches, Books, Articles

Practitioners who help senior managers succeed where they’re now failing — in getting supervisors to be the key communicators, in getting frontline workers to deliver customer delight, in designing symbolic actions that illuminate vision and values — are the ones who’ll be invited behind the closed mahogany door of the dominant coalition that runs the organization.”  Pat Jackson 

Books and Articles

At PRSA:

  • This article relates PRSA Chair and CEO Kathleen L. Lewton’s thoughts on Pat Jackson.

Source: SO01 Public Relations Tactics
Product Code: 6C-050125B

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  • The Hayden Veteran Affairs Medical Center in Maricopa County, Arizona created the Veterans Medical Leadership Council in 1999 to gain community and business support for veterans’ issues.

Source: SO01 Public Relations Tactics
Product Code: 6C-120310
Organization/Author/Firm: Dennis John Gaschen, APR
Industry: Health – Medical – Pharmaceutical
Specialization(s): Community Relations

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  • After 50 years of innovative, sometimes radical, thinking as a public relations professional, Pat Jackson, APR, Fellow PRSA, focused on a few of the concepts that have made him one of the most highly regarded strategists of the past century. As head of Jackson Jackson & Wagner in Exeter, N.H., he not only counsels a wide range of blue-chip clients, he also publishes the 40-year-old PR Reporter. Here, Jackson talks with Alvin M. Hattal, managing partner of the Hattal Communications Group.

Source: SO01 Public Relations Tactics
Product Code: 6C-119838
Organization/Author/Firm: Alvin M. Hattal

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  • This article summarizes the career of the late Pat Jackson.Source:

SO01 Public Relations Tactics
Product Code: 6C-050125A

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FREE
Non-Member price:
$4.99
Your price:
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