“The core of public relations practice is knowledge of human nature. The unduplicated factor that unifies our activities is the question: How will publics respond in the real world of humanity? Our unique skill is understanding and interpreting human nature to other disciplines that tend to see people as numbers, as able to be manipulated, as stupid. When you scrape everything else away, it is the public relations professional who must advise management colleagues that the neat, quantified, computer-based plan won’t work because it fails to take account of the people who must carry it out.”
To really understand the uniqueness of Pat, one really had to sit in one of his lectures. Though recordings are not the same, they will now have to do. We will continue to upload new finds as we come across them. If you have any to share please send us the tapes or a link if they are already online.
NSPRA, the National School Public Relations Association, also has audio and video tapes of Pat available. (at www.nspra.org)
And finally, some of these tapes were quite old; we apologize in advance for any audio of visual difficulties. Also, some lectures were done with professional colleagues; so you will be educated by them as well!
Speeches & Lectures: Videos
Best Of Pat Jackson Video 1 Video 2 Video 3 Video 4
Coalition Building Video 1 Video 2 Video 3 Video 4 Video 5 Video 6 Video 7 Video 8 Video 9 Video 10 Video 11 Video 12
Behavioral Strategies To Lead PR Through the NinetiesVideo 1 Video 2 Video 3 Video 4
JJ&W 1984 Originals Video 1 Video 2 Video 3
Issues and Perceptions Video 1 Video 2 Video 3
Ambassador Issues Training Video 1 Video 2 Video 3 Video 4 Video 5 Video 6 Video 7
Ambassador Skills Training Video 1 Video 2 Video 3 Video 4 Video 5 Video 6
PRSA Symposium on Professionalism, 1986 Video 1 Video 2 Video 3 Video 4
WAM Convention General Session, Issues Management, 1989 Video 1 Video 2 Video 3 Video 4
PRSA/Yankee Chapter: Do you really need to publish? 1989 Video 1 Video 2 Video 3 Video 4
Public Affairs Development Seminar 1990 Video 1 Video 2 Video 3 Video 4
Free Speech with Pat Jackson & Dick Dyer 1991 Video 1 Video 2 Video 3 Video 4
Signa Awards Dinner Current Issues Facing PR Professionals Video 1
Continental Cablevison Goverment Relations Seminar Video 1 Video 2 Video 3 Video 4
Otto Lerbinger Interviewing Pat Jackson Fellows Project 1992 Video 1 Video 2
Relationship Building Skills “Working with Key Publics and the Media” with Dick Dyer 1992 Video 1 Video 2 Video 3 Video 4
Patrick Jackson, National President PRSA 1980 Video Video 2 Video 3 Video 4
Bar Leaders in the Court of Public Opinion Video Video 2 Video 3 Video 4
Interview_Atlanta_AM_PRSA_President Video
Pat Jackson at Portsmouth Schools Video Video 2 Video 3 Video 4
Yankee Chapter meatpaper planning Video1 Video 2 Video 3 Video 4
PRSA Legends Lunch 2001 Video1 Video 2 Video 3 Video 4
Patrick Jackson In His Own Words Video
NSPRA’s Pat Jackson Collection Video1 Video 2
Opening 93 Leadership Conference & Patrick Jackson 1993 Video1 Video 2 Video 3 Video 4
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Speeches & Lectures: Audios
How to be a Consultant in One Easy Step Track 1
http://patrickjacksonpr.com/wp-content/uploads/2016/05/How-To-Be-A-Consultant-in-One-Easy-step-Track-1.mp3
Track 2
http://patrickjacksonpr.com/wp-content/uploads/2016/05/How-To-Be-A-Consultant-in-One-Easy-step-Track-2.mp3
Defining Public Relations
http://patrickjacksonpr.com/wp-content/uploads/2016/05/Definging-Public-Relations-Track-1.mp3
Track 2
http://patrickjacksonpr.com/wp-content/uploads/2016/05/Definging-Public-Relations-Track-2.mp3
Track 1
The Strategic Planning Factor 1988 Track 1
http://patrickjacksonpr.com/wp-content/uploads/2016/08/The-Strategic-Planning-Factor-Track1.mp3
Track 2
http://patrickjacksonpr.com/wp-content/uploads/2016/08/The-Strategic-Planning-Factor-Track2.mp3
Track 3
http://patrickjacksonpr.com/wp-content/uploads/2016/08/The-Strategic-Planning-Factor-Track3.mp3
Track 4
http://patrickjacksonpr.com/wp-content/uploads/2016/08/The-Strategic-Planning-Factor-Track4.mp3
Combining Systems Engineering, Building Public Relations 1989 Track 1
http://patrickjacksonpr.com/wp-content/uploads/2016/05/Combining-System-Engineerings-Track-1.mp3
Track 2
http://patrickjacksonpr.com/wp-content/uploads/2016/05/Combining-System-Engineerings-Track-2.mp3
Strategic Planning for Marketing Support 1988 Track 1
http://patrickjacksonpr.com/wp-content/uploads/2016/05/Strategic-Planning-for-Marketing-Support-Track-1.mp3
Track 2
http://patrickjacksonpr.com/wp-content/uploads/2016/05/Strategic-Planning-for-Marketing-Support-Track-2.mp3
Track 3
http://patrickjacksonpr.com/wp-content/uploads/2016/05/Strategic-Planning-for-Marketing-Support-Track-3.mp3
Track 4
http://patrickjacksonpr.com/wp-content/uploads/2016/05/Strategic-Planning-for-Marketing-Support-Track-4.mp3
History of Activism P1 & P2; Track 1
http://patrickjacksonpr.com/wp-content/uploads/2016/05/History-of-Activisim-Track-1.mp3
Track 2
http://patrickjacksonpr.com/wp-content/uploads/2016/05/History-of-Activisim-Track-2.mp3
Track 3
http://patrickjacksonpr.com/wp-content/uploads/2016/05/History-of-Activisim-Track-3.mp3
Track 4
http://patrickjacksonpr.com/wp-content/uploads/2016/05/History-of-Activisim-Track-4.mp3
Issues Anticipation Track 1
http://patrickjacksonpr.com/wp-content/uploads/2016/08/Issue-Anticipation-Track-1.mp3
Track 2
http://patrickjacksonpr.com/wp-content/uploads/2016/08/Issue-Anticipation-Track-2.mp3
Animal Rights Activists, 1983, with Isobel Parke Track 1
http://patrickjacksonpr.com/wp-content/uploads/2016/08/Animal-Rights-Activist-Track-1.mp3
Track 2
http://patrickjacksonpr.com/wp-content/uploads/2016/08/Animal-Rights-Activist-Track-2.mp3
Track 3
http://patrickjacksonpr.com/wp-content/uploads/2016/08/Animal-Rights-Activist-Track-3.mp3
Track 4
http://patrickjacksonpr.com/wp-content/uploads/2016/08/Animal-Rights-Activist-Track-4.mp3
Track 5
http://patrickjacksonpr.com/wp-content/uploads/2016/08/Animal-Rights-Activist-Track-5.mp3
Track 6
http://patrickjacksonpr.com/wp-content/uploads/2016/08/Animal-Rights-Activist-Track-6.mp3
Overview of Public Relations 1986, Track 1
http://patrickjacksonpr.com/wp-content/uploads/2016/05/Over-View-of-Public-Relations-Track-1.mp3
Track 2
http://patrickjacksonpr.com/wp-content/uploads/2016/05/Over-View-of-Public-Relations-Track-2.mp3
Track 3
http://patrickjacksonpr.com/wp-content/uploads/2016/05/Over-View-of-Public-Relations-Track-3.mp3
Track 4
http://patrickjacksonpr.com/wp-content/uploads/2016/05/Over-View-of-Public-Relations-Track-4.mp3
Track 5
http://patrickjacksonpr.com/wp-content/uploads/2016/05/Over-View-of-Public-Relations-Track-5.mp3
Track 6
http://patrickjacksonpr.com/wp-content/uploads/2016/05/Over-View-of-Public-Relations-Track-6.mp3
Are Your Ethics Showing Part 1 & 2 Track1
http://patrickjacksonpr.com/wp-content/uploads/2016/05/Are-your-Ethics-Showing-Track-1.mp3
Track 2
http://patrickjacksonpr.com/wp-content/uploads/2016/05/Are-your-Ethics-Showing-Track-2.mp3
Track 3
http://patrickjacksonpr.com/wp-content/uploads/2016/05/Are-your-Ethics-Showing-Track-3.mp3
Track 4
http://patrickjacksonpr.com/wp-content/uploads/2016/05/Are-your-Ethics-Showing-Track-4.mp3
Is There Room At The Top, 1987, with Meg Dooley Track 1
http://patrickjacksonpr.com/wp-content/uploads/2016/05/Is-there-room-at-the-top-Track-1.mp3
Track 2
http://patrickjacksonpr.com/wp-content/uploads/2016/05/Is-there-room-at-the-top-Track-2.mp3
Marketing is a 4-letter word, 1982 Track 1
http://patrickjacksonpr.com/wp-content/uploads/2016/05/Marketing-is-a-four-letter-word-Track-1.mp3
Track 2
http://patrickjacksonpr.com/wp-content/uploads/2016/05/Marketing-is-a-four-letter-word-Track-2.mp3
Track 3
http://patrickjacksonpr.com/wp-content/uploads/2016/05/Marketing-is-a-four-letter-word-Track-3.mp3
Track 4
http://patrickjacksonpr.com/wp-content/uploads/2016/05/Marketing-is-a-four-letter-word-Track-4.mp3
How to Prepare, Plan & Mange a Crisis 1987 Track 1
http://patrickjacksonpr.com/wp-content/uploads/2016/05/How-to-Prepare-Plan-Mange-a-crisis-Track-1.mp3
Track 2
http://patrickjacksonpr.com/wp-content/uploads/2016/05/How-to-Prepare-Plan-Mange-a-crisis-Track-2.mp3
Public Relations Part 1,2 & 3, 1986 Track 1
http://patrickjacksonpr.com/wp-content/uploads/2016/05/Public-Relations-part-1-3-track-1-.mp3
Track 2
http://patrickjacksonpr.com/wp-content/uploads/2016/05/Public-Relations-part-1-3-track-2.mp3
Track 3
http://patrickjacksonpr.com/wp-content/uploads/2016/05/Public-Relations-part-1-3-track-3.mp3
Track 4
http://patrickjacksonpr.com/wp-content/uploads/2016/05/Public-Relations-part-1-3-track-4.mp3
Public Relations Part 4,5,6, 1986 Track 1
http://patrickjacksonpr.com/wp-content/uploads/2016/05/Public-Relations-part-4-5-6-track-1-.mp3
Track 2
http://patrickjacksonpr.com/wp-content/uploads/2016/05/Public-Relations-part-4-5-6-track-2.mp3
Track 3
http://patrickjacksonpr.com/wp-content/uploads/2016/05/Public-Relations-part-4-5-6-track-3.mp3
Track 4
http://patrickjacksonpr.com/wp-content/uploads/2016/05/Public-Relations-part-4-5-6-track-4.mp3
Track 5
http://patrickjacksonpr.com/wp-content/uploads/2016/05/Public-Relations-part-4-5-6-track-5.mp3
Track 6
http://patrickjacksonpr.com/wp-content/uploads/2016/05/Public-Relations-part-4-5-6-track-6.mp3
PRSA Luncheon Address PRSA PResident Track 1
http://patrickjacksonpr.com/wp-content/uploads/2016/08/Lunch-Address-PRSA-President.mp3
DNC Communications
http://patrickjacksonpr.com/wp-content/uploads/2016/05/DHC-Communications.mp3
Basic Pr
http://patrickjacksonpr.com/wp-content/uploads/2016/08/Basic-PR.mp3
Corporate Planning, public Affair Interface; Using Research, 1980 Track 1
http://patrickjacksonpr.com/wp-content/uploads/2016/08/Corporate-Planning-Public-Affaris-Interface-Track1.mp3
Track 2
http://patrickjacksonpr.com/wp-content/uploads/2016/08/Corporate-Planning-Public-Affaris-Interface-Track2.mp3
Trustees and the Media, with Jim Fisher, 1980 Track1
http://patrickjacksonpr.com/wp-content/uploads/2016/08/Trustees-and-the-Media-Track1.mp3
Track 2
http://patrickjacksonpr.com/wp-content/uploads/2016/08/Trustees-and-the-Media-Track2.mp3
Upward Influence of Bosses
http://patrickjacksonpr.com/wp-content/uploads/2016/08/Upward-Influincing-Bosses.mp3
PR Debate of Accreditation Track 1
http://patrickjacksonpr.com/wp-content/uploads/2016/08/PR-Debate-of-Accreditation-Track1.mp3
Track 2
http://patrickjacksonpr.com/wp-content/uploads/2016/08/PR-Debate-of-Accreditation-Track2.mp3
Back to Top of Speeches & Lectures: Videos
Place of PR in Organization & PR vs. Marketing, 1985 Track1
http://patrickjacksonpr.com/wp-content/uploads/2016/08/Place-of-PR-in-Orginizationtrack1.mp3
Track 2
http://patrickjacksonpr.com/wp-content/uploads/2016/08/Place-of-PR-in-Orginizationtrack2.mp3
Team Management of School Relations, 1991 Track 1
http://patrickjacksonpr.com/wp-content/uploads/2016/08/Team-Managment-of-School-Relationships-Track1.mp3
Track 2
http://patrickjacksonpr.com/wp-content/uploads/2016/08/Team-Managment-of-School-Relationships-Track2.mp3
Creating A Culture for Change ,
http://patrickjacksonpr.com/wp-content/uploads/2016/08/Creating-a-Culture-for-Change.mp3
Behavioral Underpinnings: Key To Achieving Change Track1
http://patrickjacksonpr.com/wp-content/uploads/2016/08/Behavioral-Underpinnings-track1.mp3
Track 2
http://patrickjacksonpr.com/wp-content/uploads/2016/08/Behavioral-Underpinnings-track2.mp3
Should Bevelopment Report to PR Track 1
http://patrickjacksonpr.com/wp-content/uploads/2016/08/Should_Development-ReporttoPR_track2.mp3
Tarack2
http://patrickjacksonpr.com/wp-content/uploads/2016/08/Should_Development-ReporttoPR_track2.mp3
Dallas PRSA 1979 Track 1
http://patrickjacksonpr.com/wp-content/uploads/2016/08/DallasPRSA1979_track2.mp3
Track2
http://patrickjacksonpr.com/wp-content/uploads/2016/08/DallasPRSA1979_track2.mp3
Growth Managment Track 1
http://patrickjacksonpr.com/wp-content/uploads/2016/08/Growth_Mangment_track1.mp3
Track 2
http://patrickjacksonpr.com/wp-content/uploads/2016/08/Growth_Mangment_track2.mp3
Meeting The Challenge Track 1
http://patrickjacksonpr.com/wp-content/uploads/2016/08/Meeting-the-Challenge_Track1.mp3
Track 2
http://patrickjacksonpr.com/wp-content/uploads/2016/08/Meeting-the-Challenge_Track2.mp3
How to Sell your Programs to Adminstration & Board Track 1
http://patrickjacksonpr.com/wp-content/uploads/2016/08/How_to_sell_your_program_track1.mp3
Track 2
http://patrickjacksonpr.com/wp-content/uploads/2016/08/How_to_sell_your_program_track2.mp3
Communicating in a Crisis Track 1
http://patrickjacksonpr.com/wp-content/uploads/2016/08/Communication_in_a_Crisis_track1.mp3
Track 2
http://patrickjacksonpr.com/wp-content/uploads/2016/08/Communication_in_a_Crisis_track2.mp3
Using Research Track 1
http://patrickjacksonpr.com/wp-content/uploads/2016/05/Using-Research-track1.mp3
Track 2
http://patrickjacksonpr.com/wp-content/uploads/2016/05/Using-Research-Track-2.mp3
Back to Top of Speeches & Lectures: Videos